Dany Baillargeon

Professor at University of Sherbrooke


After working in agencies as an advertising copywriter, his passion for creation in general led him to teach advertising creation, creative strategy and creative writing at the University of Sherbrooke. From there, participating in the creation of the marketing communication and applied communication programs (Campus de Longueuil) was a logical extension of this interest. In order to dig deeper into creativity issues, he is currently completing a PhD in communication at UQAM to study the circulation of creativity in the public space.


  • Communication
  • Marketing